Trafft's blog

For Salon Owners

Beauty & Hair Salon Industry Statistics in 2024

Beauty & hair salon industry statistics aren’t just plain numbers but offer valuable insights to better understand the industry, operations, and consumer preferences.

Read more

Tamara Jovanovic / June 12, 2023

For Service Businesses

Walk-in Appointments: Advantages and Disadvantages

If you’re debating whether to allow walk-in appointments in your business or stick to scheduling only, knowing what you’re getting into would be beneficial. While walk-in appointments may seem like a great idea to attract new customers, you need to figure out whether it’s worth losing the predictability and efficiency of the booking system. 

Read more

Tamara Jovanovic / June 9, 2023

For Salon Owners

How Much Do Beauty Salon Owners Make? Let’s Find Out

Are you considering starting your own salon? Good choice! The beauty salon industry is expanding rapidly; according to Statista Research, the industry has leaped from $42 billion in 2020 to $54 billion in 2022.

Read more

Jovana Smoljanovic Tucakov / June 7, 2023

For Salon Owners

The 13 Best Apps for Hairstylists to Elevate Your Business in 2025

Whether you’re already a salon owner or you want to become one, you can make your life easier and smoothly run your business with the best apps for hairstylists. 

Read more

Tamara Jovanovic / June 5, 2023

For Service Businesses

How to Reduce No Show Appointments: Stop the Ghosting and Keep Clients Coming

No-show appointments can seriously hurt your business. When a client doesn’t show up for an appointment, you lose the time you’ve allocated to serve them.

Read more

Tamara Jovanovic / June 2, 2023

For Salon Owners

What Qualifications Do You Need to Open a Beauty Salon?

The day has finally come for you to turn your dreams into a reality. You are setting out to open your very own beauty salon.

Read more

Jovana Smoljanovic Tucakov / May 31, 2023

For Service Businesses

Guide to Appointment Cancellation Policy + Template

One canceled appointment from time to time is no big deal. But when it starts happening more often, it can hurt your business and negatively impact your profitability. What can you do to avoid that? You should create an appointment cancellation policy and start implementing it in your business for all customers.

Read more

Tamara Jovanovic / May 29, 2023

For Salon Owners

How to Make Your Salon More Profitable With Trafft?

Not every aspect of running your salon is equally important and brings in revenue, but you have to do it all either way. Of course, customers are the most important aspect you need to focus on, but it’s hard when administrative tasks eat up all of your energy. Double-booking, no-shows, last-minute cancellations - all of […]

Read more

Tamara Jovanovic / May 24, 2023

For Salon Owners

25 Paid & Free Salon Marketing Tools Every Owner Should Use

Juggling clients, setting up appointments, managing your salon, employees, and other business tasks - it’s part of your daily routine as a salon owner. But when does marketing come into play?

Read more

Tamara Jovanovic / May 22, 2023

For Consultants

The Most Effective Marketing Strategies for Consultants

Becoming an independent consultant is not easy. You need to find new customers, prepare contracts, get paid, and keep everyone happy. And in order to grow your client base, you'll need effective marketing strategies designed for consultants who want to maximize their reach.

Read more

Jovana Smoljanovic Tucakov / May 15, 2023

For Consultants

The Ultimate Guide to Writing a Consulting Business Plan

If you are looking to start a consulting firm, you'll need a sound consulting business plan to succeed. But what makes a business plan so important?

Read more

Jovana Smoljanovic Tucakov / May 12, 2023

For Consultants

How to Become an Independent Consultant

Are you ready to break free from the constraints of a traditional nine-to-five job, take control of your career, and unlock your full potential? Becoming an independent consultant could be the career you’ve been searching for. But, you need to be well-informed before you make that jump and submit your resignation letter.

Read more

Jovana Smoljanovic Tucakov / May 10, 2023