Trafft's blog

For Salon Owners

7 Best Nail Salon Appointment Software Options for 2025

You found the perfect space for your nail salon, did the branding, marketing is on point, customers are coming in, but you want to find a simpler scheduling solution than endless phone calls and jotting down all appointments. That’s where the nail salon appointment software comes in! This software transforms frustrating juggling acts into a […]

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Tijana Cuviza / June 18, 2025

For Salon Owners

How Much Does it Cost to Open a Nail Salon

Alright, so you’ve created your business plan, thought out the perfect name and branding for your nail salon, but now comes the question: how much does it cost to open a nail salon? It’s time to jot down all expenses you’re going to have - from the upfront essentials like equipment and licenses to recurring […]

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Tijana Cuviza / June 11, 2025

Trafft Updates

Inside Trafft: What We’ve Been up to in the Last 18 Months

Dear Trafft users, It’s Alexander - founder and CEO at Trafft - saying hi on behalf of our complete team, and bringing in a recap and updates.

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Alexander Gilmanov / June 10, 2025

For Salon Owners

A Step-by-Step Guide on How to Open a Nail Salon

Picture this: Americans spend billions each year on manicures, pedicures, acrylics, gels and nail art. It’s a blooming industry! With so many salons thriving, opening your own could be a smart move, especially if you’re a nail technician aiming for financial independence. Nail salons have relatively simple business models, making them one of the most […]

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Tijana Cuviza / June 4, 2025

For Service Businesses

How to Create a Booking Form in 7 Simple Steps

Let’s face it - juggling bookings over email, text, and social media is a recipe for missed appointments. Lost clients mean lost revenue, so why keep running your business into the ground?

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Barbara Stankovic / April 30, 2025

For Service Businesses

Appointment Confirmation Email Templates & Examples

Appointment confirmation emails are a very important part of your clients’ booking journey. These emails act as a clear acknowledgment that an appointment is scheduled, reassuring the client and setting expectations. Beyond just building a relationship for the appointment, confirmation emails can also reduce no-shows by acting as helpful reminders. They open the door for […]

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Tijana Cuviza / April 30, 2025

For Service Businesses

Booking Form Templates & Examples to Inspire You

Booking forms are the heartbeat of any service-based business—but you don’t have to start from scratch. With the right booking form template, you can launch high-converting, beautifully designed forms in minutes. And when backed by real-world examples, you’ll know exactly what works—and why.

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Tamara Jovanovic / April 30, 2025

For Service Businesses

How to Write an Appointment Confirmation Email in 6 Easy Steps

Appointment confirmation emails can seem like a small touch - but actually, they can make a big difference in how clients perceive your business. A well-timed confirmation email sets the tone for smooth, professional experience. It reassures your clients that everything is set, helps reduce no-shows, and ensures clear communication right from the beginning. But […]

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Tijana Cuviza / April 24, 2025

For Service Businesses

How Much Does an Online Booking System Cost​

Today, convenience is everything - and that’s exactly what online booking systems offer. Whether you run a salon, gym, or consulting business, enabling clients to book appointments online at their convenience can greatly improve customer experience and operational efficiency. But how much does an online booking system cost?

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Tijana Cuviza / April 15, 2025

For Service Businesses

How to Build Client Loyalty by Offering Gift Cards through Trafft 

Let’s face it - running a business is no longer only about getting people through your door; it’s about giving them a reason to come back. In a world full of choices, your clients are looking for more than a service - they’re looking for a connection.

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Barbara Stankovic / April 15, 2025

Guides and Tutorials

Trafft Hacks: How to Share Appointments with Your Clients

Sharing appointment slots with your clients can be very useful when you want to reward their loyalty and give them special treatment, or when an appointment gets canceled and you want to quickly fill in that slot. Trafft offers a few ways you can share appointments with clients, so let’s see how it’s done!

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Tijana Cuviza / March 31, 2025

For Agency Owners

How to Use Trafft White Label to Get More Clients for Your Agency

Always wanted to expand your agency offerings and attract more clients? Let us assure you that Trafft’s white-label solution is the perfect tool for the job.

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Barbara Stankovic / March 31, 2025