If you own a product-based or service-based business, appointment scheduling software is a must-have. Finding the right small business management solution that fits your unique needs is not easy. Implementing software like Vagaro, Schedulicity, or Trafft requires thorough forethought. There are many things to consider.
In this article, we will compare Vagaro and Trafft, both of which are suitable for small businesses. These two have different features and options. Have a look and determine which one fits your needs based on features, pricing, and features they offer!
Vagaro vs Trafft – An Overview
Vagaro
Vagaro is a cloud-based point of sale system for the beauty, health, and fitness industries. It will help you handle tasks such as online scheduling, staff management, promotional tasks, and more. It is SEO-friendly, handles customer bookings, and lets you offer different Points of Sale promotions.
Vagaro has most of its users among small businesses, but it can grow with you as your business expands.
The included business directory ensures the online visibility you need to grow. You can feature a daily promotion, give discounts, coupons, and much more.
Trafft
Trafft is a booking software suitable for various service businesses, including beauty salons, coaching and consulting businesses, cleaning and home services, wellness, fitness and sports businesses, and much more.
Trafft offers simple staff and clients management, secure online payment gateways, email, SMS and Whatsapp notifications, marketing tools, calendars and video conferencing features – all from one centralized dashboard.
It provides great scheduling for small and medium-sized businesses and freelancers. You do not need a personal website to enjoy it, Trafft automatically generates a booking website you can customize to fit your brand and service menu.. There are, in fact, very few requirements to set it up and receive online bookings.
Like many similar management solutions, Trafft puts the experience of the clients first. You’ll also appreciate how simple it is to use. With just a few clicks, you can set up calendars and fully branded booking pages.
Target Audience
Vagaro
Vagaro is ideal for salons, spas, and fitness studios. Their focus is on salons with teams that needs advanced system capabilities. They offer software for booking and business management in one solution.
Trafft
Trafft is an online booking and scheduling solution that is perfect for various kinds of businesses. Many small and medium-sized enterprises, and freelancers already use it, such as:
- Beauty salons
- Consultants
- Gyms
- Hairdressers
- Housekeepers
- Personal trainers
- Photographers
- Yoga and Pilates instructors
Vagaro vs Traffts – Main Features
Vagaro
Vagaro’s set of features focus on making a business run smoother. Its intuitive drag-and-drop calendar makes scheduling and managing appointments effortless. The membership management feature helps you to build a loyal client base through customizable discounts and reward points.
Vagaro’s main features include:
- Appointment scheduling
- Online booking
- Online payments
- Automation
- Customer tracking
- Forms
- Marketing
- Invoices
- Inventory management
- Staff and payroll management
- Rent and fees
Trafft
Trafft offers a comprehensive set of tools for service professionals, including online booking for both virtual and in-person appointments. You can fully customize the booking form to reflect your brand, and embed it seamlessly into your website.
Here is a small list of Trafft’s main features:
- Two-way synchronization with third-party calendars, such as Google and Outlook. This ensures that there will not be any double booking, as each calendar syncs after every booking in real-time
- Clients can manage their appointments on their own. They can reschedule and review their appointment history. This saves valuable time for you and your staff.
- You can create a booking page and include your company’s branding, and even expand it to a full website. You can also integrate the booking page into your existing website or add it to your Instagram. The premium plans offer the option of removing the Trafft logo.
- It has extensive reporting capabilities that show you performance and KPIs on your dashboard.
- Trafft offer integrations with other popular online management tools, such as:
- Google Ads
- Google Analytics
- Facebook Pixel
- Mailchimp
- Zapier
- You gain control over discounts, coupons, and loyalty points. Customers will enjoy returning to you and redeeming them.
- It includes staff management options, their business locations, services, schedules, and more
- You can improve your communication with clients through SMS messaging and email. Send reminders and follow-up messages. You can inform them of changes and other important information
- You can accept and process payments through a variety of payment portals
Calendars
Vagaro
Vagaro uses color-coding for different appointment types. For example, you can book both people and resources. There is also an option for setting recurring appointments. Vagaro will add these bookings to your calendar for you.
You can block certain time slots for yourself or for your employees so you do not book anything during holidays. There is a note feature that you can see when you hover over one of the filled-in time slots.
Trafft
Trafft uses a block calendar layout. You can see different kinds of services and focus on certain clients. You can toggle between monthly, weekly, or daily views and filter by employee, service or location, which is ideal for managing schedules across teams.
The calendar enforces your availability by syncing with personal calendars (Google, Outlook, Apple), and automatically blocks booked or unavailable slots in real time.
Also, Trafft supports multi-employee scheduling, including setting individual working hours, days off, and special days per staff member. You can easily simulate breaks by using multiple working periods, and only schedule services when employees are truly available.
Comparing Strengths
Vagaro
A great plus of Vagaro is the booking widget that you can add to your business website. You can put different widgets each covering different parts of your Vagaro profile. So, you can have a product sales, client feedback, and appointment scheduling widget on one website.
Like the other apps, Vagaro allows you to accept payments online or in the business location. Vagaro is unique in that it also has an integrated point of sale (POS) system. This POS system also has an inventory management feature, which helps you to keep track of what you sell.
Trafft
Trafft makes the booking and payment process as easy as possible for both clients and business owners. It improves interaction with the customers, which in turn will boost conversion.
The Trafft booking pages are SEO-optimized and there are integrations with Instagram and Google. You can also add the link to your business cards. The best thing is, you can embed the booking form into your existing website.
A unique feature of Trafft is an insightful dashboard, where you can view your company’s performance and key metrics such as new vs. returning customers, total booked and canceled appointments, and generated revenue.
The dashboard highlights top-performing employees and services by bookings, occupancy and revenue. You can filter by timeframe (week, month, quarter), and drill into individual trends.
You can leverage all this data to optimize your business growth.
Vagaro vs Traffts – Pricing
Vagaro
First of all, Vagaro offers a one-month free demo. This free demo includes the excellent Vagaro customer support with personal help.
For one person, the cost is $23.99 per month. For each person that needs access, Vagaro charges an extra $10 per month.
You can also get different add-ons, like a website builder, SMS marketing, and forms. These add-ons incur an extra fee. These extra costs are between $10 and $20 per month.
Trafft
Trafft is freemium software. That means that you can download a free version to test it. Even though the free version has limitations, it is suitable for most small businesses.
A basic Trafft plan costs $19 per month, if billed annually. This plan includes unlimited services, 10 employees, and 10 custom features that you can choose.
The cost increases with the size of your team. Higher plans also include more custom features. A major advantage of the more premium plans is that you can remove the Trafft branding.
For a detailed overview, check out Trafft’s pricing plans and choose the best one for you!
So, Which Software Should You Choose – Trafft or Vargaro?
Both Vagaro and Trafft offer powerful scheduling and business management tools, but the right choice depends on your specific needs. Vagaro is tailored primarily for salons, spas, and fitness studios, offering a full POS system, and advanced client marketing tools.
On the other hand, Trafft shines with its simplicity, flexible calendar system, modern integrations, and data-rich dashboard that helps you make smart business decisions.
If you’re looking for an all-in-one platform that’s easy to set up, customizable and perfect for managing both online and in-person appointments, Trafft is a top choice, especially for freelancers and small to medium sized-service businesses.
If you enjoyed reading this article and looking to find more Vagaro alternatives and reviews, check out these:
- Vagaro Vs. Mindbody
- Vagaro Vs. Acuity Scheduling
- Vagaro Vs. Booksy
- Vagaro Vs. Fresha Vs. Trafft
- Vagaro Vs. Square Appointments
