Cleaning Industry Statistics in 2024

From homes and offices to healthcare facilities and educational institutions, the cleaning industry plays a vital role in maintaining public health and hygiene.

Since 2020, the importance of maintaining a clean and healthy environment has become more evident than ever, leading to a significant increase in the demand for personal cleaning services.

For anyone looking to launch a cleaning business, this is a fertile ground for growth and opportunity. Hence, cleaning industry statistics will provide valuable insights into market trends, customer preferences, and growth opportunities.

Let’s dive into the latest statistics and trends within the cleaning industry!

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Residential Cleaning Statistics

Substantial growth has been recorded in the residential cleaning sector. Currently, the residential cleaning services market in the U.S. is valued at approximately $18.8 billion, showing a moderate growth of 1.23% from the previous year (IBSWorld).

Thanks to urbanization, the rise in disposable income, and changing demographic profiles, the residential cleaning sector is growing. The growth of dual-income households has largely contributed to the demand for residential cleaning services.

More families have both partners working full-time, so they might have less time for cleaning, and more income for outsourced home maintenance services, boosting the industry’s growth. In fact, it is expected that 80% of two-income households will use an outside housecleaning service within the next few years (Grand View Research).

Service preferences and frequency among residential clients

The most popular services in the residential cleaning sector are standard house cleaning, deep cleaning, and seasonal cleaning tasks.

Residential cleaning statistics show that frequency varies significantly among different households, but there is a trend towards regular scheduling, with many opting for bi-weekly or monthly cleaning services to maintain a consistent level of cleanliness.

As a cleaning business owner, consider using scheduling software to make your operations more efficient and profitable, especially for recurring cleaning jobs.

Job opportunities in residential cleaning

Current Employment Statistics: As of May 2023, over 836,000 people were working in the U.S. residential cleaning sector, earning an average of $16.08 per hour (U.S. Bureau of Labor). This figure highlights the sector’s significant role as a job provider.

Economic Impact and Wage Trends: The economic landscape for residential cleaning has changed significantly, especially after COVID-19 adjustments. Since 2020, the hourly rates for standard house cleaning have increased from $25 – $30 to $55 – $65. This increase is seen nationwide, showing the higher demand for new safety measures introduced due to the pandemic.

In 2021, the total employment figure reached 1.07 million, of which 85.4% were female, meaning the overall landscape for maids and housekeeping workers remains robust.

The residential cleaning statistics show that this industry is on the rise. With rising wages and increased demand, this sector continues to offer employment opportunities. So, if you’re an entrepreneur wishing to start a successful cleaning business, now is a promising time to enter the market.

Learn how much to charge for a house cleaning service in 2024 for a maximum profit boost!

Commercial Cleaning Statistics

Commercial cleaning businesses are even more profitable and successful than residential ones, due to their ability to secure larger contracts with business clients, such as office buildings, schools, and hospitals.

By 2028, the commercial cleaning sector is expected to grow at a compound annual growth rate (CAGR) of 6.05%. The global commercial cleaning market is currently valued at around $343.34 billion, driven by a variety of services such as window cleaning, carpet cleaning, upholstery cleaning, and construction site cleaning (GlobeNewswire).

Key sectors in commercial cleaning

The commercial cleaning sector is widespread across various industries. Healthcare, education, corporate offices – all these areas require rigorous and frequent cleaning to maintain hygiene standards and create a safe environment for users.

Don’t forget to check out how much to charge for commercial cleaning and set competitive and profitable pricing while ensuring value for your clients.

The increased demand in these sectors is largely due to the strict cleanliness standards required by health safety rules introduced during the pandemic (Grand View Research).

Innovation and trends in commercial cleaning

Emerging trends in the commercial cleaning industry include a significant shift towards green cleaning and specialized sanitation services.

The increased demand for eco-friendly products is caused by business awareness of the environmental impact, and a wish to improve indoor air quality for their clients and employees.

Additionally, the industry is seeing growth in specialized services, like advanced disinfection in medical facilities and deep cleaning in hotels (Grand View Research).

If you want to improve your commercial cleaning service, consider incorporating eco-friendly products and offering specialized services like advanced sanitation. This approach meets growing customer demand, addresses their specific needs, and adds value to your business offerings!

Additional Interesting Cleaning Industry Statistics

As of 2023, the U.S. hosts around 1,200,270 cleaning businesses, primarily independent companies serving various sectors.
Commercial cleaning companies often lose 55% of their clients annually due to poor service and customer dissatisfaction.
About 28% of people spend 7 or more hours cleaning their house each week, with the average person cleaning for about 6 hours. Most people (74%) do light cleaning regularly, but only 26% do thorough deep cleaning.
The bathroom and toilet cleaners market grew at a 5% CAGR from 2017 to 2025 and is the fastest-growing segment globally. In the US, this market has stabilized, while the demand for dishwashing products continues to grow, contributing over 30% of the market revenue during the same period.

Leveraging Cleaning Industry Statistics to Enhance Your Business Strategy

Cleaning industry statistics can significantly refine your business strategy. Recognizing areas for improvement can guide you to where the opportunities for expansion lie.

Integrating eco-friendly options, specialized disinfection, and deep cleaning into your service offerings can meet the increasing customer demand for sustainable and thorough cleaning.

Due to high turnover from client dissatisfaction, improve your customer service to keep more clients. Check out some of the best automation software to streamline scheduling and feedback collection, making it easier to respond to client needs and improve their experience!

Looking for More Cleaning Business Resources?

For more tips and tricks on how to start, manage, and grow your cleaning business, check out the following articles: